AI Insights · Timothy · January 2023
Top 5 Fashion Games in Netherlands Q4 2022 Performance
An overview of the performance of the top 5 fashion games on a unified platform in the Netherlands during Q4 2022. The data includes metrics such as weekly downloads, revenue, and active users.
In the fourth quarter of 2022, the top 5 fashion games in the Netherlands demonstrated varied performance trends across weekly downloads, revenue, and active users. This data, sourced from Sensor Tower, provides insights into how these apps fared during this period.
Project Makeover saw a notable increase in weekly revenue, starting at $11K in late September and peaking at approximately $16.2K by the end of December. Weekly downloads also showed a positive trend, rising from 2.3K to 5.3K over the quarter. The active user base remained relatively stable, fluctuating between 47K and 52K.
Covet Fashion: Dress Up Game experienced fluctuations in weekly revenue, with a significant peak of $5.1K in early November before settling around $2.3K by the end of December. Downloads increased from 50 in late September to 412 in the last week of December. Active users showed slight variation, ranging from 2.2K to 2.6K.
Shining Nikki-Fashion Makeover had a mixed performance. Weekly revenue started at $2.6K, dropped to a low of $741 in early November, and then rose to $3K by mid-December. Downloads remained modest, with a peak of 98 in early December. Active users hovered around the 850 mark throughout the quarter.
MovieStarPlanet showed a steady weekly revenue trend, starting at $976 and peaking at $1.5K in late November. Downloads were consistent, with a slight increase to 606 in mid-December. Active users saw a mild decline from 4.3K to 3.7K over the quarter.
Lastly, Love Nikki-Dress UP Queen reported stable weekly revenue with minor fluctuations, peaking at $1.6K in late November. Downloads saw gradual improvement, reaching 107 by the end of December. Active users remained stable, fluctuating between 1.4K and 1.8K.
For more detailed insights into these trends, visit Sensor Tower.